FJR Jewelers - Denver Jewelers selling Custom Jewelry at Wholesale Prices


Some Frequently Asked Questions About Diamond Selection Q.) Does the cut of the diamond have any effect on the price? A.) At FJR Jewelers we only sell the finest cut of diamonds in our store so the price does not change according to our different cut selections Q.) Do you have different mountings available? A.) We do have many different mountings available for custom order. We mount standard rings, earring and pendant mountings, and will try to accommodate any special requests you may have for us. Q.) What kind of guarantee could I get - What type of guarantee do you offer? A.) Since all diamonds are certified, the guarantee is in the certification. If the diamond is mounted in a ring, earrings, etc., and because we have no control over how it is handled once it leaves our store, we highly recommend that the item be insured through your personal insurance company Q.) What’s a Certified Diamond? A.) A certified diamond is a diamond that has been weighed, measured, color graded and its cut determined at a major laboratory by individuals trained only in diamonds. Many of them hold degrees in appropriate areas. These individuals grade and certify daily as a profession. Q.) What if I wanted to upgrade my Diamond? A.) If you purchase a diamond from FJR, you can bring it back for an upgrade and receive a 100% trade in value. We do not discount your diamonds worth when you are upgrading with us for jewelry. Sell all of your old GOLD & DIAMONDS to FJR! 303 - 223 - 0066		The Four C's of Diamonds That Help Determines Their Price and Sets Them Apart Consumers and members of the diamond industry are buying and selling diamonds based on their light performance and these four C's: Clarity Describes the clearness or purity of a diamond. This is determined by the number, size, nature, and location of the internal and external (blemishes) imperfections. Color Describes the amount of color the diamond contains. This can range from colorless to yellow with slight tints of yellow, gray or brown. Colors can also range from intense yellow to brown, blue, green, pink and red. These fancy color are rare and therefore more valuable. Cut Refers to the proportions, finish, symmetry, and polish of the diamond. These factors determine the fire and brilliance of a diamond. Well cut diamonds sell at a premium and poorly cut diamonds sell at discounted prices. With the advent of technology, the cut of the diamond can be determined through the use of the Dia-Mension system, a computerized system which takes accurate measurements and proportions of a diamond in seconds, in addition to the standard millimeter gauge. Carat Weight Is the unit of weight for the diamond. A carat is further subdivided in 100 points ( 0.01 carat = l point ). One carat is equal to 0.20 grams. Value per carat increases with carat size, because larger rough diamonds occur less frequently. In other words, 2 half-carat diamonds taken together will not cost as much as 1 one-carat diamond, as the one-carat stone is more rare. For any questions regarding Diamonds please give us a call: (303) 233-0066